If your website does not contain relevant content for your users to explore, it is the same thing as paying for a huge billboard that says “coming soon”
I liked Authorship as a feature because it was adding the “personal” level to the otherwise so nameless desert of Search Engine Result pages. It gave the result a face, tied a real person to it
Compelling content is the best way to attract website visitors and Search Engines alike: The Top Ten Rules for Online Content Writing
The term “SEO” already implies that you are doing or are about to do the wrong thing. You optimize for Search Engines. Really?
Shouldn’t you instead be optimizing your content, your design, your layout — simply everything on your website for your visitors